Crafting Captions & Hooks That Convert

Your caption is more than just words—it’s the key to stopping the scroll, creating connection, and driving action
Your caption is more than just words—it’s the key to stopping the scroll, creating connection, and driving action. A powerful hook captures attention, a compelling story keeps your audience engaged, and a well-crafted call-to-action (CTA) turns followers into customers.
In this workshop, you will learn
How to write strong hooks that make people stop and read.
The 3-step caption formula for engagement and conversions.
How to Use ChatGPT for Captions—learn prompt strategies to generate creative, on-brand captions in seconds.
Bonus: Walk away with 30 Caption & Hook Template
By the end of this session, you’ll have the tools and AI shortcuts to write captions that connect, engage, and turn followers into customers
Presented by: Orzala Quddusi
Orzala is the owner of Make it Happen Services, an award-winning social media ?agency that specializes in social media coaching, training & paid advertising. ?With over a decade of hands-on experience in running her own social media ?agency and coaching on social media, Orzala also brings six years of corporate-?level marketing.